This is a brand guide I created in class for a fictional clothing brand called Inter Woven. Inter Woven is a brand that specializes in sewn and embroidered apparel.
The logo features custom-designed lettering for the I and W, with a piece of thread wrapped around both letters to reinforce the brand's focus on sewing and embroidery. The bottom of the I also doubles as a sewing needle, tying the concept together while creating a distinctive and memorable visual identity.